Answer the questions of used article

Always list the citation first (used this is article). Make sure it is written in APA style.

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Type of Paper

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Used this is article: Keeping up with the digital age: How the American Red Cross uses social media to build relationships


Briones, R. L., Kuch, B., Liu, B. F., & Jin, Y. (2011). Keeping up with the digital age: How the American Red Cross uses social media to build relationships. Public relations review, 37(1), 37-43.


Summary of the research  (Most of this info can be found in the abstract).


· What did the author(s) examine? Explain in one (1) sentence.

· What did author(s) expect to find?

· How did author(s) go about finding it?

· What did they conclude?


Theoretical analysis

· Did the author(s) build on current theory in the field?

· Did they discuss this theory in the research article? If so, what theory did they discuss?

· Are there problems with the theory? Could they have used another theory?



· Did the author cite any peer-reviewed (from journals) sources? If so, how many? 

· Did the author cite any periodicals (newspapers, magazines) as sources? If so, how many? 

· Did the author cite any books as sources? If so, how many? 


Methodological analysis

· Describe the methods and techniques used to collect data in this study. Would other research methods been appropriate for collecting data in this study? If so, explain.

· Could you replicate the study based on what you read concerning methodology?

· What might the author(s) have done better?

·         Can you replicate this method and its procedures in your study? Explain



· Did the author use appropriate subheadings and sections headings? Explain your answer briefly.

· Did the author use APA style effectively?  How many sections (Introduction, Methodology, etc.) does the paper have?  Explain or describe.


Overall conclusions

· Could the author(s) respond favorably to “who cares?” and “so what?”

· Would you be inclined to pursue research in a related area? Why?


·         What is an obvious research study that could be conducted as a follow-up to this study?

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