Learning Team Assignment: Learning Team Analysis Paper & Executive Presentation
Kudler Fine Foods has used commercial stock photography brokers for the images on its Internet site and for its print advertising. Kathy Kudler says she is proud of the fresh, organic products she is selling and wants to show the actual products for sale in the store’s advertising. In addition, she says she wants to showcase actual store displays and feature store employees in the ad campaigns. The Learning Team will analyze the pros and cons of outsourcing the photography to a professional photographer or creating the infrastructure to take the photographs inhouse. Prepare an 5-6 page paper as a team, due in Week Five. Discuss the team’s analysis and, establish your team’s recommendation for Kudler management. The team will also prepare a Microsoft PowerPoint® presentation for the executive management of Kudler In performing the analysis, the Learning Team should consider: Legal issues and how they would be handled under the inhouse and outsourced models. What equipment would be required, and what costs would be incurred to take the photographs inhouse. How the photography would impact the day-to-day store operations under each model. How often new photographs could be taken under each model. The potential uses of the photographs and those implications under each model.
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