B200B
TMA
Spring 2013
_____________________________________________________________________
Question: ‘The airline industry has firms which can be great examples of operations management. There are processes and resources to manage very carefully in order to have satisfactory outputs and results’.
Analyze the above statement using examples from B200B material and an airline company, and discuss in particular the following issues: managing micro-operations for an airliner, handling emergencies and delays, serving passengers, reservations handling, baggage handling, meals, maintenance, training of crew…
(100 Marks)
NOTES TO STUDENTS
Cut-off date: Submit this assignment no later than 27 April, 2013.
Word count: 1500 words (plus or minus 10%).
Referencing: You must acknowledge all your sources of informationusing full Harvard Style Referencing (in-text referencing plus list of references at the end). Use E-library: to get journal articles on the topic (using Emerald or EBSCO). Use at least 2 or 3 articles.
Plagiarism: It is very important to use your own words. Plagiarism will lead to a significant loss of marks. Extensive plagiarism could mean that you failed your TMA.
Plagiarism means copying from internet, from unreferenced sources, from other students’ TMAs or any other source. Penalties for plagiarism ranges from failure in the TMA to expulsion from the university.
Answering: Your response to the question should take the form of a full essay format divided into a number of paragraphs with introduction and conclusion without subheadings and bullet points. Use B200 ‘reader three’ chapters (Processes), especially chapters 1, 2, 4. Also search information on a specific airline company and use E-library.
This TMA is 20% of B200B Grade.
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