Have you had any preconceptions about K-beauty so far? For what reason does it arise? Which medium did you usually encounter information about K-beauty, and was it a positive or a negative effect?As you learn in the lecture, K-beauty has more complex factors than simply being a newly emerging presence in the global beauty industry. Discuss what was the most impressive feature for you in today’s lecture.DevinKorea is known as the plastic surgery capital of the world, I used to have preconceptions that people in Korea had major facial surgeries. Later I found out most plastic surgeries were very minor, for example, one of the most common ones double eyelid surgery. Much of the plastic surgery procedures are fast and painless, with a very competitive market in Korea it makes sense for people to travel there for these procedures as it can save a lot of money. When I thought of plastic surgery from a western perspective before I thought of more drastic changes that were actually minor surgeries, like reforming noses and even getting liposuction.After learning about K-beauty more on youtube, I learned it was more focused on taking care of your skin and protecting it from the sun. I learned it was more about maintaining what you already have and less about creating something new. K-beauty is more of a natural look that is lighter, compared to western look at is more outgoing with a heavier application of makeup generally. I was actually impressed to see how popular wearing different colored contact lenses were in Korea, it opens a whole new avenue of style that I hadn’t thought about before.peer commentMOMOBefore today’s lecture, my preconceptions about Korean beauty were that it was highly regarded. I already knew that Korea was the plastic surgery capital of the world, along with how much emphasis is placed on skincare. I enjoy wearing makeup and trying to fix my skin, so I mostly got my K-beauty info from social media. Specific accounts have been made on various social media sites to give information about skincare, makeup, or a combination of both. Most of the information that I encountered that way was positive. In today’s lecture, the rate at which the skincare industry is growing is impressive to learn about. While I was in high school, heavy or full coverage foundation was popular along with those western makeup styles show in the Tina Yong video. Nowadays, people in their 20s are putting more of an emphasis on skincare as they understand they’re starting to age. In my opinion, this shift is a good one because it allows for people to feel more confidant in their own skin. Makeup enhances people’s features, rather than covering them up.peer review
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