a Fortune 500 international company in the service industry. Using your
selected company as the basis for your research, prepare a paper that
will:Describe the main line of business of the companyName four of the countries in which the company operatesExplain, in detail, the implementation of the 4P’s marketing mix concept by the companyDescribe any differences observed in the implementation of this concept, from one country to another.Present your findings as a 4-5 pages Word document formatted in APA style.Submit your assignment.Submitting your assignment in APA format means, at a minimum, you will need the following:TITLE PAGE. Remember the Running head: AND TITLE IN ALL CAPITALSABSTRACT. A summary of your paperâ¦not an introduction. Begin writing in third person voice.BODY.
The body of your paper begins on the page following the title page and
abstract page and must be double-spaced (be careful not to triple- or
quadruple-space between paragraphs). The type face should be 12-pt.
Times Roman or 12-pt. Courier in regular black type. Do not use color,
bold type, or italics except as required for APA level headings and
references. The deliverable length of the body of your paper for this
assignment is 4-5 pages. In-body academic citations to support your
decisions and analysis are required. A variety of academic sources is
PAGE. References that align with your in-body academic sources are
listed on the final page of your paper. The references must be in APA
format using appropriate spacing, hang indention, italics, and upper and
lower case usage as appropriate for the type of resource used.
Remember, the Reference Page is not a bibliography but a further listing
of the abbreviated in-body citations used in the paper. Every
referenced item must have a corresponding in-body citation.This assignment will be assessed using additional criteria provided here.For assistance with your assignment, please use your text, Web resources, and all course materials
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